The Off-Plan Apartment Crisis: What Investors Are Telling Us

June 27, 2025

Over the past year, we’ve spoken with dozens of property investors across the UK — and a growing number of them are voicing serious concerns about off-plan apartment investments. What once seemed like a hands-off, promising opportunity is now being exposed for the risks it truly carries.

Investors have told us troubling stories:

  • Construction costs spiralling far beyond initial projections

  • Delays stretching into years

  • Developers and associated companies going bust, leaving investors in limbo

  • Hidden fees and unexpected expenses mounting after purchase

  • And most concerning of all — a growing belief that some agents are selling units based on the commission they receive per sale, not because they believe the property is a sound investment

This has left many investors feeling misled and out of pocket, stuck with properties that underperform both in capital growth and rental return.

At Foot Forward, we take a different approach. Our investment model is built on transparency, security, and performance — and we always put the investor’s return first.

Here’s how we’re different:

✅ HMO Investment Properties with a Price Lock Promise
Unlike off-plan apartments, which are often subject to sudden price increases and construction overruns, our HMO (House in Multiple Occupation) properties come with a fixed price guarantee. What you agree to is what you pay — no surprises.

✅ Strong Rental Yields & Capital Growth
Our HMO properties consistently offer high net rental yields, along with an average +7% annual capital appreciation. That’s real, tangible income and value growth you can count on — not speculation.

✅ 100% Freehold Ownership
Most off-plan apartments are leasehold, which can restrict long-term value and control. All of our HMO properties are fully freehold, giving investors full ownership, long-term stability, and greater resale value.

✅ Fully Managed for True Passive Income
You don’t need to be a landlord. Our properties are fully managed by experienced teams, so you can enjoy the benefits of property investment without the hassle.

If you’re feeling frustrated with off-plan investments or want to explore more secure, higher-yielding alternatives, we’d love to talk.

At Foot Forward, we don’t chase commission. We build lasting relationships based on trust, results, and long-term investor success.

Reach out to our team today to find out more about how our HMO investment model could work for you.